Acronis
Lead generation and maximisation of enquiries through paid social.
The challenge
Acronis is an international software company based in the US. In June 2020, they asked us to run a digital marketing project with the aim of launching a new product in the UK market, using paid social. The purpose was lead generation and maximisation of enquiries through the identification and targeting of Marketing Qualified Leads (MQLs).
Our solution
Implementation
RESULTS
The metrics matter
All in one month's activity
11
%
K
More users driven to the website
105
%
Purchases generated valuing over £4.6k
130
%
+
Overall website actions delivered
CPC
%
Maintained under agreed target
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